1978 Editorial Fher : Superman: The Movie
In 1978, Editorial Fher, S.A. released a Superman: The Movie card
series and album in Spain. In 1979, the collection was distributed in multiple
languages throughout Europe and South America. The series was produced by
arrangement with Western Publishing Company, Inc. in Racine, Wisconsin. Fher
released a similar collection for
Superman II
in 1980.
The Fher edition contains 180 photo cards, or cromos. The cards were originally sold in paper envelope packets for 2.50 pesetas in Spain. Each envelope contains six nonadhesive cards. A 28-page collector album was sold separately for 40 pesetas. Fher also sold individual cards through mail order. Customers could request up to 30 cards paid with postage stamps.
The first 19 images feature publicity photos of the main cast. The Dutch and
Spanish language cards contain "DC '78" trademark and copyright information on
the front borders. Some printings do not contain any text on the front of the
cards. The card backs vary for each language.
Superman: The Movie
starring Christopher Reeve was directed by Richard Donner. The film was
released in theaters on December 15, 1978. The album centerfold is two-page
poster of Superman flying past the Manhattan Bridge in New York City, the
setting for Metropolis.
The French AGEducatifs edition was advertised in issue #38 of
Onze (March 1979). The French collector album could be obtained for
free by mailing in a voucher from the magazine. The album originally retailed
for three francs.
Collector album sticker-cards are often referred to as cromos or
figuritas in Spanish. The collectibles are called
vignettes in French, figurines or panini in Italian,
and figurinhas in Portuguese. Many sticker album collections
released in the 20th century required paste or glue.
| 1978 Editorial Fher : Superman: The Movie | |
|---|---|
| Belgium | Vanderhout Internationale |
| Chile | Salo |
| Costa Rica | Arco Iris |
| France | AGEducatifs |
| Mexico | Sidral Mundet |
| Spain | Editorial Fher, S.A. |
| Venezuela | Agencia Reyauca |